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Adidas with Beabadoobee

Adidas

96
Cameras in the rig
2
Artists: Slowthai and Beabadoobee
Super 8
Behind the scenes shot on film

slowthai and beabadoobee frozen mid moment for Adidas Originals, in a field outside Northampton, with the rain politely waiting until the drive home.

What Did We Do?

We worked with Pulse Films on this social media advert for Adidas Originals, promoting the re-release of the Forum trainer. It features slowthai and beabadoobee, both fast rising names in music.

The outdoor shots, including the bullet time sequence, were filmed in the middle of nowhere outside Northampton. As with every outdoor shoot it was a race against the weather: rig up, shots in the bag, cameras away before the heavens opened. This time the rain politely held off until the drive home.

The Super8 behind the scenes film is by @dylanfriesegreene.

https://twitter.com/beabad00bee/status/1419309450129707009

More From The Set

More from the build and the shoot. Click any image for a closer look.

Project Details
Client
Adidas
Type
Advertisement
Technique
Advertisement · Fashion · Marketing
Location
Northampton
Production
Pulse Films
Cameras
96 cameras
Year
2021
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